GMR Marketing is Comcast’s sponsorship agency of record. A client since 2008, GMR currently supports Comcast with a variety of marketing efforts including: Sponsorship Strategy, Sports Creative, NASCAR, Olympics, eSports, Entertainment, University Marketing, Experiential Marketing, and Business Services. This position would support Sponsorship Strategy.
Comcast is a global media and technology company with two primary businesses, Comcast Cable and NBCUniversal. A Fortune 50 company in a highly competitive telecommunications industry, Comcast Cable is one of the nation's largest video, high-speed Internet and phone providers to residential customers under the XFINITY brand. GMR’s Sponsorship Strategy team manages XFINITY’s portfolio of 80+ partnerships across professional (NFL, MLB, NBA, NHL, MLS), collegiate (NCAA), and minor league sports, providing evaluations and recommendations for renewals and new partnership opportunities, negotiating terms and parameters for sponsorships, facilitating sponsorship contracts, and advancing Corporate sports & entertainment marketing initiatives.
The primary responsibilities of this position are to evaluate and provide recommendations and valuations for partnership opportunities, negotiate the terms and parameters for sports & entertainment programs, facilitate the construct of sponsorship contracts and to implement corporate sports & entertainment marketing initiatives. This position is based at the GMR headquarters in New Berlin, WI.